Direct Store Delivery (DSD - Pack & Peddle)
New England Ice Cream is a specialized (Pack & Peddle Service) Direct Store Delivery or “DSD” distributor.
As part of our sales and service program, New England Ice Cream will provide, at no charge to you, a beautifully wrapped, energy efficient, display freezer cabinet for your account.
New England Ice Cream’s DSD – Pack & Peddle Service standard program means that our route salesman will:
- Show up on a specific delivery schedule as determined by account needs
- Clean and organize the freezer cabinet
- Generate a suggested order and review it with you
- Stock your freezer with that order on the spot
- Leave you with a computer generated delivery slip
- Say “thank you” and mean it!
The Blue Bunny Brand
New England Ice Cream’s DSD Brand is Blue Bunny. Blue Bunny is the fastest growing ice cream novelty brand in North America. Blue Bunny has made a long term commitment to the New England region and is actively growing its brand via print media, billboards, sampling events, coupons and sponsorships. You can find Blue Bunny products in Wal-Mart, Stop & Shop, Market Basket and Cumberland Farms. You will also see Blue Bunny featured in over 1,000 branded freezers in a variety of independent retailers and on over 500 mobile vending trucks throughout the area. Blue Bunny appeals to all consumers who enjoy real ice cream at a fair retail price.
Click here to view Premium Program details
“Get Real” (click here)
New England Ice Cream is an active member of the
New England Convienence Store Association (NECSA)